via youtube.com
Cossette Vancouver came up with a steaming bus shelter to entice bundled up Canadians to buy McDonald’s coffee, an ingenious idea, especially in a cold and rainy city filled with avid java sippers.
“A steam machine was built to fit inside a transit shelter and periodic bursts revealed a message during a free coffee promotion at McDonald’s,” Directdaily details.
Check out the video to see the McDonald’s steaming bus shelter in action.
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